No one teaches riders how to get sponsored.

You learn how to ride. You learn how to compete. But when it comes to sponsorships? You are told to grow your following. You are not sure what brands actually look for. You do not know how to market yourself or where to start.

So you keep working, keep showing up and still feel invisible.

Digital ResourcesRiders Start Here

Getting sponsored is not about luck.

It's about positioning. Brands are not just looking for the best rider. They are looking for riders who understand their value, know how to present themselves and align with what the brand stands for.

That is the difference. And it is something you can learn.

We build riders first so opportunities follow.

The Sponsored Equestrian is built to help you:

  • Build your personal brand as a rider
  • Learn how to market yourself in the equestrian industry
  • Create professional sponsorship materials
  • Understand what brands actually look for

So you move from hoping to get noticed to being someone brands want to work with.

Learn More About Rider Profiles

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WHO WE ARE

Built by equestrians who understand the gap

We have ridden, competed, and worked in the horse industry for more than 40 years. Plus we have worked in marketing for more 8 years, for small businesses, agencies, and individuals.

We know what it takes to train, compete and invest everything into your riding. And we have seen the same problem over and over again.

Talented riders struggling to get sponsorships, not because they are not good enough, but because they do not have the tools or guidance to present themselves, to ask for what they are worth.

At the same time, brands are looking for riders but do not have the time or structure to find the right ones. So opportunities get missed on both sides.

We built this to change that.

WHO WE ARE NOT

The Sponsored Equestrian is not an agency. We are not here to take a cut of your sponsorships and sales.

Instead we want to give you the tools, knowledge and confidence to do it yourself.

To understand your value, to present yourself professionally, and to market yourself in a way that leads to real sponsorship opportunities.

Because this sport already asks a lot of you. Getting sponsored should not feel impossible.

Our Services

  • Digital Resources for Riders

    Templates, guides and tools to help you build your brand and get sponsor ready.

    • Media kits
    • Sponsorship guides
    • Outreach templates
    • Branding workbooks
    Explore Resources 

  • Industry News and Articles

    Learn how the equestrian industry is changing and what it means for you. We cover:

    • How to get sponsored
    • What brands look for in riders
    • How to grow your presence as an equestrian
    Read Articles 

  • Marketing Review for Riders

    If you are trying to get sponsored but not seeing results, we will show you why.

    We review your:

    • Social media
    • Personal brand
    • Content and positioning

    Request a Review 

  • SEO and Brand Review for Businesses

    For brands looking to improve visibility and connect with the right riders.

    We assess:

    • Your online presence
    • SEO performance
    • Brand positioning
    Book a Review 

For the Riders

WHY IT WORKS

We do not start with brands. We start with you.

Because when you:

  • Understand your value
  • Know how to present yourself
  • Learn how to market yourself as a rider

Everything changes. You stop chasing opportunities, and start attracting them.

Get Started

Resources

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  • Do You Need Followers to Get Sponsored?

    Do You Need Followers to Get Sponsored?

    Many riders assume sponsorship starts once they reach a certain follower count, but brands are looking for more than numbers alone. This article explores how brands evaluate influencers, why trust...

    Do You Need Followers to Get Sponsored?

    Many riders assume sponsorship starts once they reach a certain follower count, but brands are looking for more than numbers alone. This article explores how brands evaluate influencers, why trust...

  • Saddle Pads Don’t Pay for Hay | How to Get Paid as an Equestrian

    Saddle Pads Don’t Pay for Hay | How to Get Paid...

    At some point, every rider realizes that free product doesn’t go very far. This piece explores the shift from product sponsorships to paid partnerships, how to evaluate what you’re actually...

    Saddle Pads Don’t Pay for Hay | How to Get Paid...

    At some point, every rider realizes that free product doesn’t go very far. This piece explores the shift from product sponsorships to paid partnerships, how to evaluate what you’re actually...

  • What Brands Look for in Sponsored Riders

    What Brands Look for in Sponsored Riders

    Most riders assume sponsorship comes down to results or visibility, but brands are looking for something more specific. This piece breaks down what actually matters, from trust and alignment to...

    What Brands Look for in Sponsored Riders

    Most riders assume sponsorship comes down to results or visibility, but brands are looking for something more specific. This piece breaks down what actually matters, from trust and alignment to...

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